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This alphabet lists 26 key benefits and best practices of using a real estate blog. Not all of these entries will apply to every individual blogging scenario, but they all apply to real estate blogs in general. So you are bound to find something useful here that you’ve never considered before.

Here you have them, real estate blog benefits and best practices … from A to Z.

Authoritative

Everyone knows you have to understand a subject well in order to write about it or explain it to others. When agents blog about the real estate scene in their cities or towns, they position themselves as authorities on the subject. In this way, a real estate blog can be a useful tool for positioning, branding and differentiation.

Believable

If used properly, a real estate blog can make the agent (or company) behind it more believable. And let’s face it … in the post-Enron, low-trust world of corporate skepticism, a little believability can go a long way. Use your real estate blog to communicate openly and honestly with your audience. Lose the fluff and the jargon. Be candid and sincere. And speaking of being candid…

Candid

It’s a mistake to treat your real estate blog as “Website, Part 2.” Blogs are easy to publish, so you can publish to them more frequently. In this way, a real estate blog can become an ongoing dialogue between you and your audience (potential clients). To get the most out of this dialogue, and to achieve the believability mentioned above, a real estate blog should take on the candid, heartfelt voice of the author.

Direct

Real estate blogs are direct-to-reader / direct-to-consumer. You simply type your message, click the “Publish” button, and your message becomes instantly viewable online. Unlike other forms of business communication, there are no journalists or editors to put their own spin on things. Your message goes from you, directly onto your blog, and directly to your audience.

Enthusiastic

In a perfect world, only the truly enthusiastic bloggers would publish real estate blogs. But this is not the case, and as a result there’s a lot of “half-hearted” blogs online today. Half-hearted commentary stands out like a purple elephant in the blogosphere. This kind of blogging actually does more harm than good. On the other hand, enthusiasm comes across in blog posts — but enthusiasm is both positive and contagious.

Flexible

The number of ways you can use your real estate blog is limited only by your imagination and energy. Maybe your blog will be a source for local real estate news. You can do that. Or maybe your blog will cater to a certain niche, such as condo buyers or home sellers. You can do that too. With the versatile publishing capabilities of most blogging programs, you can set up your blog to support any business, marketing or communication objective.

Google-friendly

A real estate blog can help you increase your online visibility in several ways. For one thing, a blog can help you expand your website with new content, easily and efficiently. Blog daily for a year, and you’ll have 365 new pages of content. And search engines love topical content. A real estate blog is also more “social” than a regular website, so with time and effort your blog can acquire links from other blogs. This “link popularity,” as it’s known, can do wonders for search engine ranking.

Happening

Generally speaking, real estate blogs are much more “happening” than their website counterparts. Blogs are easier to update than regular websites, which is important in the ever-changing world of real estate, interest rates, etc. When you update your blog often with quality content, it becomes an active resource that people are more inclined to read, revisit and recommend.

Informative

When you keep people in your area informed about the local real estate scene, you increase the usefulness of your real estate blog. You also increase the likelihood of future business from those readers, not to mention the likelihood they will recommend your blog to others. Blogging is a simple but effective way to keep people informed. Before you publish a new post, get in the habit of asking yourself, “How will this blog post help my readers?” If you can answer that, publish a way. If you can’t answer it, rethink the topic.

Jargon-free

In general, blogs are not the place for corporate speak or “fluff” content. This applies to the real estate blog as well. Write your blog in your own voice. Don’t try to impress people with your vocabulary. The best blogs convey quality information in a conversational style. This will increase your readership, the level of dialogue, and (ultimately) the blog’s profitability as a client-acquisition tool.

Knowledgeable

Dr. John Tuccillo, former Chief Economist for the NAR, recently said: “With the expansion of the number of Realtors, the level of competence has fallen to its lowest point ever.” If this general perception spreads to the public in general, it could cause real problems for real estate professionals. This is another area where a real estate blog can benefit you. Use your blog to show readers how knowledgeable you are on your subject. Just remember, some of your readers will know as much about the subject as you do. So check your facts before posting!

Lead-producing

You stand to gain a lot from the interaction and trust mentioned previously in this list. When you interact with your blog readers in a positive way, you have a much greater chance of turning them into clients. You can also configure your blog to allow reader comments, which is another way to generate leads and start a dialogue.

Manageable

Blogging programs simplify the web-publishing process to such a degree that anyone can do it, regardless of their web experience. In fact, a single individual could easily manage a large web presence if it were built on blogging technology. This is ideal for real estate agents who operate independently, without the benefit of an I.T. department.

Non-invasive

A well-written real estate blog will “pull” readers into the message, as opposed to pushing the message on the reader (like magazine ads). People can sign up for your blog in total privacy, either by using the blog’s RSS feed or an email subscription option (if you provide one). The readers come to the blog — it is not thrust upon them. As long as blogs in general adhere to this non-invasive, respectful approach, they will be held in higher esteem than other communication channels like email.

Operational

A real estate blog is more than a simple communication tool. It can serve operational roles as well. This could include internal collaboration (like an intranet) or outward instruction (like a home buying seminar online).

Purposeful

Before you publish your first blog post, you should determine the purpose of your real estate blog. Sure, you can always dive right in and figure out your purpose as you go. But your blog will be more effective (and easier to produce) if you have a purpose and plan ahead of time. Ask yourself, “What do I want to accomplish with my blog? Who is my ideal audience? What information would they find useful?”

Qualitative and Quantitative

When real estate blogging is done well, it has both a quantitative and qualitative affect. The quantity of content will increase your website’s usefulness and search engine visibility. The quality of content helps you position yourself as an expert and differentiate yourself from other agents in your area (see entry for “Knowledgeable” above).

Recyclable

Blog content can be reused for many purposes. For example, you could expand your blog posts into article-length and publish them online for additional exposure and web traffic.

Straight-shooting

This point is somewhat repetitive of ‘C’ for candid. Guilty as charged. But it’s worth repeating, so I’m repeating it. The most popular real estate blogs got to where they are partly by being straightforward. In this context, straightforward refers to both the design and the content of the blog. Real estate blogs that are “overly designed” tend to look more like websites than blogs. I truly believe this reduces their candidness and authenticity. The same goes for the blog’s content. Blog postings that are straightforward and candid will generate more interaction and “buzz” among readers.

Thoughtful

The best real estate blogs are thoughtful. I don’t mean thoughtful in the sense of “kind” — although kindness does go a long way on the Web — but thoughtful as in “full of thought.” Each time you publish a blog post, put some thought into the content. Make sure it (A) supports your overall blogging goals, (B) gives your readers useful information, and (C) reflects well upon you as a real estate professional.

Usable

When you first set up your blog, it will be straightforward and easy to use. The default settings of most blogging programs are designed this way for a reason. But some people feel the need to clutter up their blogs with all kind of nonsense, reducing the blog’s usability and readership in one swoop. Avoid this. Keep you blog clean and easy to read. Web readers and researches are skilled at hopping from site to site. They don’t need much of a reason to bail out on you, and they’ll do just that if your blog is hard to navigate.

Voluntary

You should blog because you want to, not because you think you have to. If you start a real estate blog just because everyone else is doing it, it will lack the heartfelt enthusiasm that’s a trademark of popular blogs. (See “E’ for enthusiastic above.)

Wise

Your real estate blog is the ideal place to share your wisdom about the industry. This will help you position yourself as an authority in your field (letter ‘A’ above) and foster the trust mentioned under the letter ‘T’ above. A “tip of the day” series is a prime example of this. It’s a great way to share your real estate wisdom, and it’s the kind of thing that will keep people coming back to your blog and recommending it to others.

Xstensible

Yes, I cheated with this letter. But real estate blogs are truly extensible (and you try to produce an adjective starting with ‘X’). Your blog can grow as your audience grows, or as your company grows. You can add additional authors, perhaps a colleague in the mortgage industry. You can add sections to cover additional topics. You can expand a blog however you need to support your objectives. And it doesn’t require an I.T. department to get it done. Blogging programs are designed to be extensible.

Yours

A real estate blog can have one author or several authors. I’ve seen popular blogs published by individual agents, as well as some published by teams of writers. But the blog has to belong to somebody. It should be yours, or his and hers, or all of yours. Somebody needs to own the blog. Otherwise, nobody will trust what it has to say.

Zippy

The dictionary defines zippy as “lively and full of energy.” These are great traits for a real estate blog. If you are passionate in the way you publish your blog, it will eventually connect with readers who are equally passionate about the subject matter. These are the kind of people who will promote your blog without being asked to do so! It goes something like this: “Hey, Barbara, you have to check out this real estate blog I’ve been reading lately. Let me send you the link…”

* You may republish this article online if you retain the author’s byline and the ACTIVE hyperlinks below. Copyright 2007, Brandon Cornett.

Brandon Cornett is the author of a popular real estate blog that covers marketing-related topics. He is the author of several e-books on blogging and Internet marketing. Learn more at http://www.armingyourfarming.com

In my mind, the true history of tennis does not begin until the 1850′s, when the first “modern” tennis balls were invented and used. Before this point, the history of tennis is the history of a completely different game – “real tennis.”

Real tennis is played on indoor courts. In fact, real tennis cannot be played outside – the players use the angled walls of a real tennis court to strategically hit and return the ball to their opponents. Yes, real tennis his very similar to today’s modern tennis, or “lawn tennis,” but only in the same way that handball, badminton, croquet, and racquetball are similar to lawn tennis!

That is why I choose to start my history of tennis at the point in which lawn tennis diverged from real tennis, and this happened in the 1850′s. It was in the 1850′s that Charles Goodyear, of Goodyear tire fame, invented vulcanized rubber. Vulcanized rubber is a process that prevents natural rubber from deteriorating so quickly (without the vulcanization process, natural rubber could deteriorate within just a few days.)

So, with the vulcanization of rubber came rubber tennis balls. The rubber tennis balls could be used outdoors on lawn courts. These rubber tennis balls were a nice change from the wads of wool, hair, wool, or cork wrapped in leather or string and cloth – these are what had been used in real tennis.

And because these vulcanized rubber tennis balls could be used outdoors, on lawn courts, without walls to bounce them off of, new rules had to be invented for this new game of lawn tennis.

Walter Clopton Wingfield is usually the man who is given credit for the invention of modern tennis, or lawn tennis. Around 1874, Wingfield actually patented the game. And the game became popular among the leisured classes throughout the end of the 1800s.

The popularity of tennis spread relatively quickly. Tennis clubs were set up around this time. The first tennis championships were held in 1877 in Wimbledon… a precursor to the Grand Slam tournament held in Wimbledon every year, even today.

The rules of tennis changed gradually throughout the later 1800s, changing the shape of the court and the height of net and thereby changing the history of tennis in the process!

So, as you can see, it makes sense that I choose to start the real history of tennis around the 1850′s when Charles Goodyear’s invention of vulcanized rubber made modern tennis possible.

Anne Clarke writes numerous articles for websites on gardening, parenting, fashion, and sports. Her background includes teaching and gardening. For more of her articles on tennis, please visit E-Tennis.

If you are like most working Americans you are low on time and high on tasks. You might put in long hours at the office. This shortens the amount of time you spend engaging in dog walking with your best canine friend every day. Different dog breeds have different daily exercise requirements, so your pooch might need extensive dog walking or run in the middle of the day.

How can you take your dog walking and be at work at the same time? You can hire a dog walker to be your dog walking replacement while you are at work. Often times a dog walker is more then just a necessity because many dogs that have limited dog walking time become irritable. Dogs need to have daily exercise and human connection through dog walking.

Your dog may even act out by chewing up your couch and favorite pair of heels when you are gone. In some instances, a dog in need of consistent dog walking will show aggression. This lack of exercise has let excess energy build up.

Dog walking during the day is also necessary for many dogs because they simply can’t go a long duration without going the bathroom. You may be at work for 12 hours and this can be too long for dogs to go without relieving themselves and/or having a snack. Therefore, daily dog walking can be a great benefit to many dogs.

We have established that daily dog walking by a dog walker is great idea. The question now is how do you choose a dog walker? There are many things to consider when you choose a dog walker. Your dog is a member of your family so you need to go through many of the same considerations that you would when hiring a babysitter for your children.

When hiring a babysitter for your children you normally look to family and friends for references. Do the same when you are looking for a dog walker. You can seek out references from friends that have dog walkers, your veterinarian, and dog groomer. They may know of individual dog walkers or dog walking services.

Take time to interview your dog walker. Do they have dog walking experience? Can you speak with any of their clients? Do they have a business license? Find this information and investigate it thoroughly. The last thing you want to do is leave your dog in the hands of someone that is unprofessional or may harm your dog.

Feeling comfortable with a dog walker’s references is also necessary because you will need to give them a key to your home so they can pick up your pooch. They will enter your home for daily dog walking, so you must trust them like you would trust a babysitter.

You need to assess the services your dog walker has to offer. Will they provide special assistance to your dog especially if it is an older dog that may be blind or has arthritis? What types of care services will your dog walker provide in addition to dog walking? For example, will they also provide water and feed your dog? Will they then cleanup any dog waste? You need to understand the scope of services your dog walker is willing to provide.

There are few factors to think about with regards to the actual dog walking. Will the dog walker walk your dog solo or with a group of dogs? A group of dogs may satisfy your needs, but this limits the amount of personal attention your dog can receive. You might have to pay more for a solo walk, but it could be worth the additional cost to keep your pooch happy.

You also need to determine what time your dog walker will come each time, how many times per week, and the length of the dog walk. It is a good idea to find a dog walker that can work around your schedule. They may be a great dog walker, but if they are too busy then they may not be able to meet your needs.

Don’t forget to bring your dog into the picture during the interview process. The dog walker needs to meet your dog. Observe how the dog walker interacts with your dog. Are they friendly? Does you dog appear to warm up to them immediately? If you have an opportunity, try to watch your dog walker interact with other dogs. Are they curt with dogs they aren’t walking?

Once you do hire a dog walker, you need to monitor their performance during the first few weeks to determine whether they are the right dog walker for your pooch. How can you do this if you are at work? It’s as easy as enlisting the help of your neighbor or anyone that will be in your neighborhood during the day. Have them observe the time of day your dog walker arrives and how they treat your dog during dog walking.

Don’t forget to provide your dog walker with emergency contact information. Also inform them of any special needs your dog may have. Finding the right dog walker can keep both you and your pooch happy.

Visit the Dog Walking [http://www.dog-breeds-infosite.com] website to research dog breeds & get free tips on dog training, dog books, dog products & how to find dog sitters & dog walkers.

The sheer excitement of having a baby prompts everyone to spend lavishly on baby clothes for the new arrival but the fun is short lived as even the costliest of clothes become small for the fast-growing baby in a few months’ time. The baby might have worn these expensive clothes only a few times before it outgrows them and then it’s time for shopping for baby clothes again. Most people cannot afford to spend repeatedly every few months for buying baby clothes. It’s important that you plan out this aspect of buying baby clothes so that you do not waste money and your baby gets the best of clothes. A few useful tips are given below:

Avoid Buying Tight-Fitting Clothes

Since you know that babies grow very fast, you should not buy perfect fitting baby clothes as these will become unsuitable for the baby in a very short time. The best thing to do is to buy larger sized baby clothes as you will be able to use them for a longer period of time.

Buy Easy To Wear Baby Clothes

You can make your life easier if you buy baby clothes that are easy to wear. You won’t have to struggle when you try to put the clothes on your baby and there will be less wear and tear also. Moreover, you should avoid shopping for baby clothes that are in several pieces and need to be buttoned from behind or pulled over the head. You should opt for baby clothes that are made in a single piece and are open from the front and have snap buttons or zippers. This will make life much easier for mothers who might just have recovered from pregnancy complications.

Look Out For Clearance Racks And Genuine Sales

A great way of saving money when you are buying baby clothes is to look out for clearance racks where you can get some great deals with cheap maternity clothes. Sometimes, you can get a huge discount on the prices of baby clothes merely because of a very minor manufacturing problem that just doesn’t matter at all. Moreover, you should wait for the mega sales that are a regular feature at most stores and this is where you can pick up some fantastic deals.

Disposing Off Old Clothes For Cash

Sometimes it is possible to exchange the old clothes of your baby for cash but the amount of money that you will receive will be minuscule. However, something is always better than nothing.

Accepting Old Clothes from Others

There is no harm in accepting old clothes from friends and relatives. Mostly these clothes are in good shape, having been used very scarcely since the child might not have gotten the opportunity to wear them. There is no shame involved in accepting well-meant presents from others and you can save a lot of money in the bargain. As it is, even your baby might outgrow these clothes very soon.

There is no doubt that everyone wants that his/her baby to appear smart in the latest baby clothes and it is essential that you should also work towards that objective. However, it must be remembered that baby clothes need not be expensive in order to look smart and attractive. It’s the way you maintain your baby and her clothes that really matters.

Baby clothes are an important part of your pregnancy checklist. Shopping for baby clothes would fill you with fun and joy. When you are buying baby clothes, you will forget about the problems related to pregnancy and discomforts of pregnancy complications. However, you should not be swayed and spend too much on baby clothes. Search for bargains and try to get cheap baby clothes from discount stores. If you are throwing a baby shower, you will get many baby clothes as baby gifts.

Pregnancy Website provides more information about baby clothes, baby gifts and other issues related to pregnancy and childbirth.

Discount pet supplies are definitely for people like me, who end up buying a whole lot more things than they set out to in the first place! I’m a shopaholic alright, and even when it comes to getting supplies for my cat, Tabby, I just cannot control myself. Sometimes I even end up buying things my pet doesn’t even require! But I just can’t help it, and I’m not ashamed to admit it! So discount pet supplies are a boon for me!

Smart Moves

Discount pet supplies lets you have everything your pet needs, but at a much lower price. And as we all know, that’s really important because you need to stick to your monthly budget. You also need to make smart purchases. This is because if you don’t buy smartly, you’re probably going to end up spending a whole lot more than you set out to.

When you’re buying bowls for your pet, for drinking water or even for feeding, make sure you get sturdy, stainless steel ones. They last much longer than plastic and if you get them as part of your discount pet supplies, then it’s a very good buy indeed. Not only are you getting it at a lower price, it will also serve it’s purpose for a longer period of time than it’s fancy plastic counterparts.

Turning To the Internet

You can also look at other avenues for your discount pet supplies. Online stores stock a whole lot of supplies from leading brands and the best part is, they offer these to you at unbeatable prices. For example, for my Tabby, who is quite old and has a whole list of dental problems, I purchase food from there, because they stock foods which are specially developed for cats with dental problems.

You also have the added advantage of getting these items dropped right to your doorstep. Shipping is fast and efficient and totally worth the extra money you are charged for it! Yes you still pay for shipping but it’s still cheaper than going to the store. Remember there’s no gas involved. And depending on where you live, you may not have to pay local sales taxes either.

So the internet is definitely an option when you’re looking for discount pet supply store. Also, don’t forget to look out for the discount coupons and sales which many online stores offer. All you need to do is be vigilant and you’ll get already cheap pet supplies at an even cheaper price!

Discount pet supplies are also offered by your favorite retailer or your neighborhood pet stores, but only during sale season, so just keep a lookout for the “sale” sign when you drive buy. After all, why would you want to pay a steeper price for your pet supplies when you’re sure to get them at a discounted price at certain times of the year? When you find a discount pet supply store both you and your pet will be much happier.

To learn more about how to find a discount pet supply store be sure to visit our website at WholesaleDogProducts.net. And if you don’t mind buying in bulk and storing items, you can also look at getting wholesale dog products or cat products for your pets.

Every January it’s the same. ‘New Year, New me’ we say, but by Valentine’s day all our best intentions have fallen by the wayside. But this year I’m going to stick to my regime by participating in team sports, as they give you a great work out, allow you to socialise, and appeal to your competitive streak.

Another motivating thing about team sports is that if you don’t go, unlike the gym, it’s not just yourself your letting down but also the team. This really makes me want to go, as although i think nothing of letting myself or my ftness down, my dedication to those around me guilts me into it!

So, now your thinking ‘hmmm, maybe team sports are for me after all’, which team sport should you do? Well here are my top 5:

Basketball: Very popular across the pond, but gaining a real following here in the UK, basketball is a fast paced game, and the time seems to fly by when ever i play. Speed and co-ordination are vital!

Netball: We all remember netball from our school days, but in recent years more and more adults are choosing to revisit it. It’s a great way to get fit with like minded women, and even make some friends along the way.

Football: The classic British team game, football is not just for watching. There are leagues everywhere, for both men and women and if you’re not keen for the full match then indoor or 5 a side is just as good for you. I’m really getting into football at the moment- something i thought I’d never say.

Ice Hockey: Not for the faint-hearted, but seriously good fun! if your balance is ok, and you’ve nerves of steel then I would definitely recommend ice hockey, for its fast pace and sheer enjoyment.

Volleyball: We’ve all played it on the beach in our time (even if its just between pina coladas), but have you ever thought of taking it up regularly. There are quite a few indoor and outdoor leagues around, but if there isn’t one near you then why not grab a few mates and set up a game.

Those are my favourite team games, but there are plenty more out there, and I’d really recommend them, so find a league or team near you and have fun.

Awards and Trophies are online suppliers of a range of trophies and medals, from football trophies to trophy cups for basketball or ice hockey. So whatever your league or event we have a trophy for you.

I was surprised to find out that more people go hiking in the US than play Golf! 31 million hikers means a lot of Hiking Boots! So if you were to take up hiking and were looking to buy a new pair of boots, what do you need to consider when buying the best hiking boots for your needs – whilst you could simply walk into the store and select the first pair that catches your eye, but this could cost you much more than the actual price you pay once you are out on the trail!

Here are a few important factors that I consider when looking to buy good hiking boots:

Comfort is key! There is nothing like a nasty blister to turn your favourite hike into a painful struggle…good lightweight hiking boots made from breathable fabrics such as gore tex are often much more comfortable on first acquaintance than leather boots, which take time to wear in – in fact these are my personal favourites, they’re almost like wearing runners! In the last 15 years of hiking and trekking in the Andes, UK and the Himalayas I have only just purchased my third pair of boots! they are so durable, functional and above all comfortable!

Distance is a factor – for long hikes and treks you might want to consider a more rigid soled boot with good ankle support, for day hikes on well defined trails and tracks, lightweight hiking shoes or even hiking sandals will often be much more appropriate.

Terrain – If you’re hiking over rocks, snow and scree you will definitely need sturdy hiking boots with good serrated soles and good ankle support, for really extreme treks leather boots could be your best option. If you’re going to be wading through streams and rivers then waterproofing will become a factor, although with good waterproofing, leather boots will keep your feet perfectly dry, once they do get wet they will stay wet for a long time, whereas hi tec fabric boots can dry much more quickly.

Time of year – If you hike mainly in summer then lightweight hiking boots or shoes made from breathable gore tex or similar materials or even open toed hiking shoes could be an option. If you’re hiking in winter then definitely go for a good waterproof hiking boot

Weight – on long hikes of a day or more consider the extra energy required to lift heavy leather hiking boots. Did you know that the average hiking shoe weighs around 1 3/4 pounds compared to the average hiking boots weighing 3 3/4 pounds!

Size – When trying on your pair of boots for the first time, make sure you take the socks that you will be wearing for your typical hike, you may find that you have to buy a pair of boots a size or even two bigger than your regular shoe size!

Price – obviously you have to consider how much you want to spend, and there are boots in every price bracket ranging from about $60 right up to $500! so what is best for you? My advice is to go for the most expensive pair that you can afford. Why? because you will be rewarded with high quality manufacturing, better waterproofing, better comfort and most importantly durability. As I mentioned earlier in 15 years of hiking I have only just had to buy my third pair of boots – my poor now departed 2nd pair got lived in all day every day, went around the world and on top of the world with me.

These are probably the most important factors to consider when buying a pair of hiking boots – get this bit right and you will find a pair of boots that will last you for years and keep your feet warm, dry, comfortable and blister free wherever and whenever you go hiking. Happy Trails!

Sarah is an avid hiker and trekker and loves being outdoors scrambling around hills and mountains. She certainly knows the value of maintaining her feet in the comfort of a really good pair of hiking boots!

http://www.hikingbootreview.net/

http://www.hikingbootreview.net/best-hiking-boots/hiking-boots-what-is-important-in-a-hiking-boot-3

There are many avid skiers who grew up skiing as young children that make those adults new to skiing feel quite inept. Everyone has to learn, even if it is as a child. When thinking about learning how to snow ski, it is important to seek lessons with a reputable ski resort or well known private company that gives skiing lessons for a reasonable fee. Learning how to ski takes effort and practice, but with perseverance, you will be swishing the bunny slopes and aiming for the intermediate slopes in short order.

When learning how to snow ski, the best lessons are the ones given at one of the many reputable ski resorts. Snow skiing is their business and often the best of the best in ski instructors are on staff as such places. At ski resorts, you can choose from group ski lessons or private ski lessons. If funds and circumstances permit, learning how to snow ski through private lessons gives you plenty of one on one time with the instructor at hand to help in the practicing. Here are a few things you should look for in private snow skiing instruction:

• Do you prefer the instructor to be male or female? It does not mean you are discriminatory if you prefer a male or female instructor. It is important that you will be comfortable learning how to snow ski with the private instructor, so pick one that will put you at ease.
• Do you want to learn quickly and hit the slopes with abandon or would you prefer to take it slowly? Some instructors will teach you quickly, getting you out on the slopes safely but quickly as they stand by ready to assist. Other instructors spend more time getting you ready and practicing moves with you before ever hitting the slopes. Both ways can be effective and safe; it is a matter of your personal preference and bravado.
• Lastly, be sure to check and double check your ski instructor’s qualifications. While trusting the ski resort to have done so in hiring the instructors, it is still a good idea to ask when you seek to sign up for learning how to snow ski lessons. Knowing your private instructor is well qualified will help ease your fears as a beginning skier.

Learning how to snow ski is something many aspire to do, to enjoy the crisp cold air outdoors during the snowy winter season. Those who love the outdoors will find ways to be out in the fresh air no matter the season. With so many avid skiers and great resorts, skiing is a fun pastime in which to spend time with friends and family-and meet new fellow skiers as well.

Jonathan loves winter sports. During the winter he sometimes picks up a second job driving snow plow trucks to earn him the extra cash he needs for his ski resort ticket.

Overview and Features of Elementary/ Middle School Career Development Models

Counselors and teachers know that the elementary/ middle school development is important. Schooling is a time of transition, a threshold to the student’s future, and a bridge into the student’s destiny. In elementary/ middle school, career development is a time to build career awareness, not a time for premature career choices or career preparations. Career development is an ongoing lifelong process. During the career development process, students remain open to new career ideas and possibilities. Counselors and teachers build readiness for future career planning. Students build visions of what they desire to do in their lives as they contribute to the society.

Need for Elementary/ Middle school Career Development

Since most elementary and middle school students have limited understanding of how school relates to work, students use career development curriculum to build a foundation and the connection between career development, Twenty-First Century Skills, school academic subjects, potential careers, and future training options. As a result, students build self – awareness, possess intrinsic motivation, build a positive self-concept, and begin problem solving about career choices.

Benefits of Elementary/ Middle School Career Development

Elementary/ middle school career awareness lays the groundwork for future career exploration by helping students achieve the following goals:

• Knowledge of personal characteristics, interests, aptitudes, and skills
• Awareness of and respect for the diversity of the world of work
• Understanding of the relationship between school performance and future choices
• Development of a positive attitude toward work

Students who complete career development activities have the following positive outcomes:

• Expanded understanding of the world of work leading to an openness to an increased number potential careers
• Improved skills to make informed decisions and complex career information problem solving
• Enhanced academic, personal, and teamwork skill development
• Amplified career awareness, self-esteem, sense of direction, motivation to persist, clearly defined goals

Eventually, as students participate in career curriculum programs, the number of dropouts is minimized.

Elementary/ Middle School Career Education Models

There are 4 major career development models:

• National Career Development Guidelines
• 21st Century Skills
• New Jersey Core Curriculum Content Standards
• Missouri Comprehensive Guidance Program

National Career Development Guidelines

The National Career Development Guidelines (NCDG) determine career development knowledge, skills, and decision-making processes. The NCDG Guidelines have three domains, goals, and mastery indicators.

The three domains are:

• Personal Social Development (PS)
• Educational Achievement and Lifelong Learning (ED)
• Career Management (CM)

The learning competency stages are:

• Knowledge Acquisition (K). Students at the knowledge acquisition stage expand knowledge awareness and build comprehension. They recall, recognize, describe, identify, clarify, discuss, explain, summarize, query, investigate and compile new information about the knowledge.
• Application (A). Students at the application stage apply acquire knowledge to situations and to self. They seek out ways to use the knowledge. For example, they demonstrate, employ, perform, illustrate and solve problems related to the knowledge.
• Reflection (R). Students at the reflection stage analyze, synthesize, judge, assess and evaluate knowledge in accord with their own goals, values and beliefs. They decide whether or not to integrate the acquired knowledge into their ongoing response to situations and adjust their behavior accordingly.

An example of the Personal Social Development domain is:

• PS1.K2 Identify your abilities, strengths, skills, and talents.
• PS1.A2 Demonstrate use of your abilities, strengths, skills, and talents.
• PS1.R2 Assess the impact of your abilities, strengths, skills, and talents on your career development.

21st Century Skills Model

The 21st Century Model and Skills is the collaboration of the efforts of education, business, and government organizations. These organizations create a 21st Century Learning Framework that outlines the essential learning, innovation, technology, and career skills necessary to be successful in the today’s workplace. A rich, well-designed learning environment promotes creating, applying, remembering, analyzing, understanding, and evaluating processes. The 21st Century Model seeks the development of knowledge, skills, motivations, values, attitudes, beliefs, feelings, health, safety, resilience, and other qualities.

The three major 21st Century Model main skill areas are:

• Learning and innovation
• Digital literacy skills
• Career and life skills

Within the Career and Life Skills area, the focus is on:

• Flexibility and adaptability
• Initiative and self – direction
• Social and cross-cultural interaction
• Productivity and accountability
• Leadership and responsibility

New Jersey Core Curriculum Content Standards

The New Jersey Department of Education Content Standards connect the 21st Century Model and elementary/ middle school career awareness.

• In K-5 grades, students learn the interrelationship between 21st Century life skills and personal, academic, and social development. Curriculum areas range from career awareness information and to basic personal financial literacy skills.
• The development of 21st Century life skills and personal financial literacy continues in the grades 6-8. Students explore careers, academic and personal interests and aptitudes.

The New Jersey Department of Education has four career education standards:

• Standards 9.1, 9.2, and 9.3 cover life and career skills within the K-12 curriculum.
• Standard 9.4 includes specialized, career and technical education program skills in grades 9-12 curriculum.

These standards cover the following areas:

• Career Awareness (grades K-4)
• Career Exploration (grades 5-8)
• Career Preparation (grades 9-12)

An example of one of the objectives is:

Standard 9.3 – Apply knowledge about and engage in the process of career awareness, exploration, and preparation in order to navigate the globally competitive work environment of the information age.

Examples of Standard 9.3 are:

• 9.3.4.A.4 Identify qualifications needed to pursue traditional and nontraditional careers and occupations.
• 9.3.4.A.5 Locate career information using a variety of resources
• 9.3.4.A.6 Explain why knowledge and skills acquired in the elementary grades lay the foundation for the future academic and career success

Missouri Comprehensive Guidance Program

The Missouri Center for Career Education (MCCE) is a career and technical education curriculum, research, professional development, and innovative instructional resource center.

The Missouri Center for Career Education (MCCE) Guidance Lessons (Strands) are:

• Academic Development
• Career Development
• Personal and Social Development

Within each Strand CD: Career Development area, the Big Ideas are:

• Big Idea: CD.7. Applying Career Exploration and Planning Skills in the Achievement of Life Career Goals
• Big Idea: CD 8. Knowing Where and How to Obtain Information about the World of Work and Post-secondary Training/Education
• Big Idea: CD.9. Applying Employment Readiness Skills and the Skills for On-The-Job Success

The Big Ideas serve as the foundation for building curriculum concepts and behavioral objectives.

Examples of CD.7 Big Idea are:

• Compare interests and strengths with those of workers in the global community.
• Describe occupational changes that have occurred over time within the six (6) career paths.
• Describe the self-satisfaction that comes from completing a work responsibility.

Tips for Finding the Right Elementary/ Middle School Career Development Program

Based upon the National Career Development Guidelines, 21st Century Skills, New Jersey Department of Education Content Standards, and Missouri Center for Career Education (MCCE), the key elements of career curriculum provide information on the relationship between job interests, key characteristics, college majors, hobbies, abilities, and related careers.

Teachers and counselors know that students:

• Are curious
• Love colorful, multimedia presentations
• Use colors to improve attention span, concentration, memory skills, and understanding
• Use their senses and imaginations in career exploration

Counselors and teachers utilize career awareness programs to help students:

• Discover career interests
• Build awareness of career interests, abilities, skills, and values
• Search for meaning, purpose, and direction
• Discover potential careers that are linked to children’s identified interests
• Understand the relationship between education, training, and specific occupations
• Search for tools that will help students plan for the future and unlock their potentials
• Clarify thoughts, integrate new knowledge, and promote critical thinking
• Receive new information so that the concepts are more thoroughly and easily understood
• Hold attention and absorb information

Elementary/ middle development curriculum includes career tests, assessments, games, web sites, and books. Programs should be fun, educational, and not boring. Career development program are:

• Eye appealing
• Easy to use
• Full of resources
• Suitable for your students’ needs

An effective career education tool motivates your students to explore careers. Creative career tools build a foundation for more detailed career exploration. Career development lessons should answer the question “Who am I?” and “What should I do as an adult?”

With the right resource, students are ready and willing to:

• Explore
• Investigate
• Learn
• Ask questions
• Enjoy discovering who they are
• Gain knowledge, wisdom, and understanding

Steps to Select the Right Elementary/ Middle School Career Development Program

How do you choose the right career awareness program? Look at 3 major areas:

• Format
• Cost
• Resources

When you look at a career education curriculum, ask yourself the following questions:

• What do your students prefer?
• What is your budget for the curriculum?
• What resources do you have? Do you have a computer lab?

Then, follow these steps:

• Select an elementary/ middle school career awareness program that your students are interested in and that provides valuable information about careers and your student’s interests.
• Look for career development lessons that use well-known career models.

As students grow older, the students will continue to use career models to eventually expand their knowledge of self, careers and college majors.

In summary, when they use career education curriculum, students:

• Learn and apply the academic material
• Know and value self
• Build self-esteem and confidence
• Identify interests and build relationships between the school environment and the work force
• Incorporate academic career pathways into classroom activities
• Build academic, communication, problem solving, and social skills
• Increase awareness of the need for future jobs skills
• See the connections between learning in school, academic skills, job related skills, and careers
• See career possibilities
• See themselves as a future contributor to the job force
• Receive empowerment
• Build self-determination

As a result of completing the career development lessons, students have:

• Higher grades
• Higher academic achievement
• Improved school involvement
• Increase in career awareness exploration, personal, and interpersonal skills

References

Missouri Comprehensive Guidance Program. (2011). Strands, Big Ideas & Concepts. Warrensburg, MO: Author. Available online: http://www.missouricareereducation.org/index.php?view=project&project=guidelsn. Access date: October 3, 2011.

National Occupational Information Coordinating Committee (NOICC) (1987). National Career Development Guidelines. National Occupational Information Coordinating Committee, 2100 M Street NW, Suite 156, Washington, Dc 20037.

New Jersey Department of Education. (2009). NJ World Class Standards Content Area: 21st-Century Life and Careers. Trenton, NJ: Author. Available online: http://www.nj.gov/education/cccs/progressions/9/. Access date: November 10, 2011.

Trilling, B., and Fadel, C. (2009). 21st Century Skills. Learning for Life in Our Times. San Francisco, CA: Jossey-Bass.

Dr Mary Askew specializes in career tests, websites, and books for students. Students need eye appealing, easy to use, yet comprehensive career resources. Find out how students can reach their career potentials at http://www.hollandcodes.com. Contact Dr. Askew at learning4life.az@gmail.com.

When you’re all alone in the privacy of your home office, surrounded by your

computer, your phone and your business idea, have you ever asked yourself,

“Where’s the line between me in my business and the business in me”?

With hundreds of thousands of home-based businesses starting every year, and few

ever flourishing, the topic of branding has become hot, hot, hot. And thanks to

experts touting the need for a personal brand in sole proprietor businesses the

confusion is growing. It’s no wonder.  Business… personal… personal… business–

what IS the big difference any way?

Last week, I was guiding a client (a service-based sole practioner) through the same

step-by-step process that I take every company (sole practioner, entrepreneur or a

business of any size) through to develop their brand and I noticed that as we got

deeper and deeper into the process, she was having more and more trouble coming

up with answers.   The very answers that would separate her from other people

engaged the same exact business and distinctly establish her brand.

In the middle of working on the most important step in the branding process– the

brand statement–I asked her the simple question, “Why does she do business she

does?” she burst into tears. Halfway into the box of Kleenex she finally, revealed the

most amazing answer as to why she was in her chosen field in the first place.

Honestly, I think she stunned herself. We both sat silent for over a minute in awe of

the power she had tapped into with her discovery. (Don’t let anyone fool you, this is

from where the true power of branding comes.)

Then doubt reared its ugly head and like a butterfly emerging from a new cocoon, a

series of questions poured out of her: “Is this my business or is it me?” “Is why I do

what I do really that important?” “Why is it so hard for me to stand in the power of

my business and really make something of it?”

You get the picture? You may even be standing in a similar picture, even wrestling

with the same questions yourself. Bless you if you’re not.  Let’s look at the

difference between ‘your business’ and ‘you the person’ and see if we can clear up

this question once and for all.

A business: (be it Niketown or Bob’s Shoe Bonanza)

Delivers a product or service to fulfill a customer need.

You:

Deliver a product or service to fulfill a customer need.

A business:

Establishes a certain value that a customer can rely on from every contact with their

product or service.

You:

Establish a certain value that a customer can rely on from every contact with your

product or service. (If not, get on it immediately!)

A business:

Communicates consistently to reach the customers that have a need for their

product or service.

You:

Communicate consistently to reach the customers that have a need for your product

or service. (If not, what are you waiting for?)

A business:

Enjoys a financial reward equal to the amount of customers that it serves, AND a

personal reward for the creator/C.E.O.

You:

Enjoy a financial reward equal to the amount of customers that you serve AND YOU

get to experience the personal reward yourself.

If you look at just these four basic, bottom-line points, the difference between a

business and you as a sole business owner is… nothing; unless you count the added

bonus of you getting a financial AND personal reward.

At the start of every single business, throughout history, there has never been a

separation between the person starting it and the business itself. If you asked any

business figure-head today, Bill Gates of Microsoft, or Jeff Bezos of Amazon.com, or

if they took over a company like Meg Whitman for Ebay, or Carly Fiorina for Hewlett-

Packard, they would tell you that there is no difference in who ‘they are’ and what

‘they bring’ to their business. Why? Because there’s no room for a difference.  It’s the

alignment that makes it possible to reach the highest of the heights.

It’s challenging enough to make any business succeed. It’s tough enough to make

any business reside in the mind of a customer. Why would you remove the very

power of ‘you’ in every shape and form from your business?! Why not every day do

the thing that moves you the most?   You are the only thing that sets your business

apart– you just need a process of tapping into your power, connecting it  to your

business, and a systematic way of communicating it to your customers over and

over and over again.

When developing your amazing business as a brand, throw the doors wide open.

Create it as you would if you were reaching millions.   You can always decide exactly

how many millions later. Thinking of your brand as just a ‘personal’ one will do the

opposite.  Keep it small.

If you work for yourself, be it your own business, network marketing, or even an

agent/broker condition under a corporate umbrella, you are the CEO of

your business. Every CEO brings themselves personally to their business. The great

ones bring every thing they are to their creation, every moment.

The majority of our lives are spent doing what we call work. As an entrepreneur or

business owner, you have the wonderful opportunity to make it more. Make it your

creation. Think of yourself as the Creator of an Entrepreneur Organization. When

you wake up tomorrow, instead of saying to yourself, “I’m going to work” say “I’m

going to create.” And the operative word is I’m. The true power of really making

something in your business will come from investing in it the most valuable

commodity you have– you.

There is no separation on the road to big business success: just because you’re

personally on it. True big business success comes to those who know, it’s not

just business– it’s personal too.

Written by Kim Castle, the Co-founder of BrandU™ — the home of only step-by- step process for developing your business as a brand from the inside out!

To get information on upcoming BrandU one-day workshops: http://www.whybrandu.com/Public/events/workshop/index.cfm?semID=13“>http:// http://www.whybrandu.com/Public/events/workshop/index.cfm?semID=13

Get your Why You?!(sm) monthly ezine for easy-to-read tips and informative insights on branding. To subscribe: http://www.whybrandu.com/

“BrandU™ — Big Business Success No Matter Your Size”

Failure and mistakes should not make you quit Do-It-Yourself auto repairs. Learn how to

turn them to success.

Failures And Mistakes Are Inevitable:

Everybody makes mistakes, everybody fail in one way or the other. Thus, you should expect some level of failure in your Do-it-Yourself auto repairs, prepare for it and get over it.

Know that all successful Do-It-Yourselfers today have failed at one time or the other in their life.

So don’t be afraid of failing in your own.

You Can Prevent Or Reduce Failures:

Yes, you can reduce failure or mistakes in your Do-it-yourself auto repairs by following the right guides, by obeying Do-it-yourself auto repair instructions to the letter. These instructions you can get in your auto repair manuals.

Get a good auto repair manual, study it and familiarize yourself with the details of the auto repairs you want to carry out. You can use the steps below to learn from your mistakes and turn them to success by asking yourself the following questions.

1. What Caused The Failure:

Failure In Do-it-yourself auto repair often occur as a result of inadequate preparation, lack of adequate knowledge of the job, lack of confidence or outright over confidence and any other remote causes.

Think and evaluate the situation, isolate the problem and asses it and know exactly where the fault is from. Get the specific answer to what caused the failure.

2. What Can I Learn From What Happened:

Another question to answer in case of Do-It-Yourself auto repairs failure. You can learn a lot; maybe that you didn’t get the right auto parts, tools, accessories, you don’t have enough confidence in yourself to carry out Do-It-Yourself auto repairs, you don’t have enough time, etc.

Your answer(s) to this question will determine the action (solution) you are to take.

3. How Can I Turn This Into A Success:

Once you have been able to identify the problem(s), in your DIY auto repairs, you can then look for solution. A problem is not a problem it depends on the way you look at it.

If you lack confidence, try and build it by affirming to yourself that you can do it. Read the testimonies of starters in Do-It-Yourself auto repairs to further still your nerves. If you are always over confident try to cool your nerves by writing down the steps you want to take, go over them several times and follow them to the letter.

If you lack adequate preparation, prepare your list of tools, auto parts, etc days before you carry out Do-it-yourself auto repairs, use your manual as a guide to know what you want to do and what you would need in order to get them ready.

4. Who Can Help Me With This Issue:

For speedy and effective solutions to Do-it-yourself auto repairs problems, you can get help from your manuals or better still from auto repair sites.

The Bottom Line start turning all your DIY auto repairs failures and mistakes into success, it all depends on you.

Tope Olawumi is a seasoned auto infopreneur his site at http://www.all-about-auto-part.com/Do-It-Yourself-Auto-Repair.html show you how to carry out successful Do-it-yourself auto repairs, quality auto repair site and auto manual sites.

You can also subscribe to his blog at http://www.all-about-auto-part.com/Auto-part-blog.html

A rewarding way to relax is to do sports. You will not only exercise, you will also rejuvenate your body and mind. Snow skiing is a type of sport that id done during the winter. It is normally done on the slopes of mountains. A pair of poles and skis are the basic equipment that are required. The skis used in this day are made of plastic, polyurethane foam and other types of materials.

There are special boots that are used that are attached to the skis using bindings. Each pole has a wrist wrap on top and a sharp tip at the bottom. There is a circular ring to prevent the pole from sinking into the sand. You must wear a helmet before beginning to ski. You need a pair of goggles for your eyes and warm clothing.

Snow skiing is of different types. There is the down hill type, the cross country type, the water type and others. You can decide to go for a holiday and experience the thrill of skiing. There are high class resorts to stay in. Family packages come with a discount. Thus, you can be able to enjoy yourself at pocket friendly prices.

Snow skiing offers a lot of adventure for everyone. There are different types of slopes to suit different skiers. This sport improves the circulatory system of the body thus improving alertness and concentration. It is important to be well trained before being practically involved in the sport. This is necessary to avoid accidents that can lead to serious injuries. Some types can be permanently damaging.

Peter Gitundu Creates Interesting And Thought Provoking Content on Skiing. For More Information, Read More Of His Articles Here MOUNTAIN SKIING If You Enjoyed This Article, Make Sure You SUBSCRIBE TO MY RSS FEED!

When were the forms of media created? When did advertising first show up? Who owns the media?

Creation of the various forms of media

*

Newspapers & Magazines ~ 1880

*

Movies ~ 1910

*

Television ~ 1945

*

Cable Television ~ 1980′s

*

Satellite Television, Internet, Digital Communication ~ End of the 20th century

In 1920, radio was first developed, primarily for use by the military, strictly for sendingHistory of the Media – Old Radios messages from one location to another. David Sternoff, the then-president of RCA, first had the idea to sell radio sets to consumers, or what were then called radio receivers. However, consumers needed a reason to buy radios, so RCA was the first to set up radio stations all over the country. Between 1920 and 1922, 400 radio stations were set up, starting with KBKA in Pittsburgh. Stations were also set up by universities, newspapers, police departments, hotels, and labor unions.

*

By 1923, there were 600 radio stations across the United States, and $83 million worth of sets had been sold.

The biggest difference in radio before and after 1923 was that the first advertising was not heard on the radio until 1923. RCA at the time was made up of four companies:

*

AT&T

*

General Electric

*

United Fruit

*

Westinghouse

United Fruit was one of the first global corporations, and one of the first to advertise on the radio. The AT&T division of RCA first thought about selling time on the air to companies, which marked the start of “toll broadcasting.” WEAF was the first station to operate this way, causing widespread outrage, and accusation of “polluting the airwaves.”

Because of this controversy, the practice of selling advertising time was called “trade name publicity.” Sponsors linked their name with a program on the air, rather than advertising a specific product in a 30 second “commercial” as we know it today.

Why did AT&T decide to experiment with charging companies for air time?

AT&T was not making any money from broadcasting at the time since they only made transmitters, not receivers. They only made money when new radio stations bought the equipment required to broadcast. They did not make money from consumers buying radios.

AT&T also started the practice of paying performers for their time on the air, rather than only volunteers, which was standard practice for radio content up until that point.

The first radio network

In 1926, RCA set up the first radio network, NBC. They decided it was more effective and efficient to produce shows in New York City, and then link the main radio station with stations all across the country, connected by AT&T (another RCA company) phone lines. (Now television networks are linked by satellite to their affiliates).

This was the beginning of the network affiliates system. The ideal network makes sure everyone in the country is capable of listening to their signal. NBC at the time had two philosophies:

*

Radio content was a “public service,” whose function was to sell radios.

*

Radio content was designed to generate income from advertising.

History of the Media In 1927, the second network was formed. It was CBS, started by William Paley. Paley was the first to think that networks could make money strictly from advertising, not even getting involved in the sales of radios. Like AT&T, CBS did not make radios. From the start, they made their money from selling advertising.

The rising of radio networks caused the Radio Act of 1927 to be passed, which established the FRC, or what is now known as the FCC, to allocate broadcast licenses. The need for such an organization was brought on by the fact that airwaves are limited resources, and broadcasting itself is a scarce public resource. By the 1930′s, the structure of radio have been set by the commercial format, although advertising never dominated radio like it would television later on.

In the 1920′s and ’30′s, radio programs were divided into two groups. Sponsored shows, which had advertisers, and unsponsored shows, which did not. The radio station paid for the unsponsored shows. The sponsored shows, on the other hand, were created entirely by the company sponsoring the show; advertisers were totally in charge of the radio station’s content. The content became advertising. Radio set the precedent for television, in that the same companies that controlled radio early on went on to control television.

Soon thereafter, television inherited the structure of radio. In the ’40′s, during the rise of television, RCA also held a monopoly on all television sets sold. By 1945-1955, advertising had taken over all of television. Television was organized around the premise of selling things. The entire television industry was creating a political atmosphere of suspicion and fear. Senator Joseph McCarthy, the founder of McCarthyism, which was based on the fear of Communism, and the HUAC (House Un-American Activities Committee, began to question people involved in television about their beliefs and associations.

What affected television in its early stages?

*

Politics (McCarthyism / HUAC).

*

Blacklists: From almost the inception of television, many writers, directors, and actors were considered to be pro-Communist and/or un-American.

Certain topics were totally off-limits at the time for television, particularly issues of race relations in the 1960′s. Overall, networks were not happy with the political situation for television in the 1960′s, both in terms of the blacklists, and of the fact that when every show had one sponsor, that sponsor controlled the entire program. Networks preferred to control the program, by way of moving to multiple sponsors/advertisers, where networks would retain control of the show, and advertisers would buy time in between the programming.

In the 1950′s, networks decided to eliminate the practice of sponsors controlling the shows with a move to spot selling, or advertisements between programs, as we know it today. What caused the move to spot selling?

1.

Discovery of fraud in the quiz shows on television. Quiz shows were extremely popular at the time, and were liked by the networks, the sponsors, and the viewers alike. It turned out, however, that quiz shows were largely fixed. Charles Van Doren on “21″ became a huge star due to his repeated wins, until it came out that the whole thing had been fixed. In the case of “The $64,000 Question,” the owner of Revlon was personally hand-selecting the winners and losers on the show.

2.

It was becoming financially difficult for just one advertiser to support an entire show.

Around this same time came the inception of ratings to measure a show’s popularity. Ratings, quite simply, measure the number of people watching a show. To understand why ratings are so important, it’s crucial to understand how the television industry works, through three questions, and their respective answers:

1.

Who owns television? [The networks]

2.

What is sold on television? [Viewer's time, not television shows]

3.

Who are the customers of television? [Advertisers, not viewers]

This might be a counterintuitive concept for some. The networks, which own television, areHistory of the Media – Old Television the buyers of shows, not the sellers. On the other hand, they sell our eyeballs, so to speak, to advertisers. Networks want the maximum possible profit from buying and selling time, both viewers’ time, and advertisers’ time.

The primary measure of television ratings, which determine the price of that time being bought and sold, is AC Nielsen, an independent company which provides information as to who watches what on television. Currently, about 4,000 households are used to represent the national viewing of television. In the 1980′s, only 1,200 households were used. Some households have an electronic device installed on their television which tracks what they watch, while others keep a diary of viewing habits.

There are two measures for determining a show’s audience. One is the rating, and the other is the share.

*

Rating: Percentage of total homes with televisions tuned into a particular show.

*

Share: Percentage of those watching television at a particular time who are tuned into a particular show.

The share is always greater than the rating. Ratings are more important for advertisers, and share is more important to the networks.

Example:

*

Total households with televisions: 150 million

*

Total households watching television at 8pm on Monday nights: 90 million

*

Total households watching American Idol at 8pm on Monday nights: 45 million

*

Therefore: Rating: 30, Share: 50

It’s important to note how many factors can skew the results. Shows cost producers much more than the networks typically pay them for those shows. The way for producers to make money is by getting the networks to renew the show, in order to have a shot at making money from syndication on other channels, also knows as reruns. That is the case when individual stations (say for example, the Miami affiliate of ABC wants to carry Seinfeld), buy the rights to a show from the producers of that show. Shows that last only one season, for the most part, lose millions of dollars. One of the most important factors in whether shows will be renewed or not is their rating.

This brings us to how ratings can be skewed. For example, if a show has a 20 share, and it needs a 25 share to be renewed for another season, what might the producers do? In principle, they need to convince another 5% of the people watching television when their show is on to watch their show; this is no simple task, as that involves convincing millions of people. However, since the ratings are based on those 4,000 Nielsen households, that means that they could convince just 200 Nielsen households to watch their show, which would increase the share from 20 to 25. This is why Nielsen households must be kept totally secret from the networks. When the Nielsen households have leaked to the networks, one way which they got people to watch their show was by offering viewers a small sum of money for filling out a survey about a commercial which they were told would play only during a particular show. Since they had to watch that channel while their show was on, this would boost the share.

Once ratings are determined, advertising prices are set by two factors:

* The size of the audience.

* The demographics (income, age, gender, occupation, etc) of the audience.

In short, the job of television programs is to collect our time as a product, which they then sell to advertisers. Programs have to support the advertising, delivering viewers in the best possible state of mind for buying when the time for the commercials comes, which brings us to the Golden Age of Television.

The 1950′s are considered the “Golden Age of Television.” During this time, something called the “Anthology Series,” where different actors each week took part in a show gained History of the Media – I Love Lucypopularity across the board…that is, with everyone except for advertisers. The anthology series format was not right for advertisers, as it covered topics which involved psychological confrontations which did not leave the viewers in the proper state of mind for buying the products shown to them between program segments. The subject matter of the anthology series was of the type that undermined the ads, almost making them seem fraudulent.

This brought up the question of what to network executives actually want shows to do? The answer is not to watch a program that makes them feel good, makes them laugh, or excites them, but rather to watch the television for a set amount of time. With so many new shows being proposed, standards began to be intentionally, or unintentionally, laid out for what shows could and couldn’t do. Risks could only be taken at the beginning and/or end of shows. Laugh tracks were conceived to tell the audience when to laugh. Programs began being tested with audiences prior to being put on television and/or radio. Show writers now had to write shows that would test well.

Naturally, this caused many of the same elements and themes to appear in all shows. This was the beginning of recombinant television culture, where the same elements are endlessly repeated, recombined, and mixed.

This same culture is what perpetuated the idea that people watch television, not specific shows. While people certainly choose to watch certain shows instead of others, people less commonly choose to watch television instead of other things. People watch television. Regardless of what was on, television viewing rates were extremely stable.

David Pakman is editor/adminstrator of politics and media website Hear the Issues ([http://www.heartheissues.com]), a website frequented and praised by many mainstream journalist and pundits.

It is hard to imagine many places a dog is happier than at a beach. Whether

running around on the sand, jumping in the water, digging a hole or just lying in the sun, every dog deserves a day at the beach. But all too often dog owners stopping at a sandy stretch of beach are met with signs designed to make hearts – human and canine alike – droop: NO DOGS ON BEACH. Below is a quick traveling tour of America’s beaches with each state ranked from the most dog-friendly (****) to the worst (*).

DOGS ON ATLANTIC OCEAN BEACHES (traveling North to South)

The rocky coast of Maine (***) is mesmerizing to look at but doesn’t leave much

room for sandy beaches. Dogs are generally banned from the beaches at the many

small state parks along the Maine coast, but dog owners will find more friendly

sands on the town beaches. Around Portland, the state’s biggest city, and the tourist

towns of the Southern Coast dogs are often allowed on the beach anytime Labor Day

to Memorial Day and in the mornings and evenings during the summer. The

spectacular Acadia National Park is one of America’s most dog-friendly national

parks but does not allow dogs on its beaches.

It is lucky for dog lovers that New Hampshire (*) has only 18 miles of coastline. State

beaches and parks don’t allow dogs on the sand at all. If you must stop in New

Hampshire, try the Grand Island Common in New Castle or Foss Beach in Rye during

the off-season from October to late May.

Around Boston, the beaches of the North Shore are off-limits to dogs during the

summer but other towns in Massachusetts (****) are more generous – dogs are

usually allowed year-round with restrictive hours in the summer. Cape Cod,

however, is the best destination for beach-loving dogs in New England. Cape Cod

National Seashore, America’s first national seashore, allows dogs on the beach

anytime outside the swimming areas (and not on the trails). The curviture of the

Cape limits sightlines down the beach and gives the park the impression of being

comprised of a series of dune-backed private coves. The two tourist islands off

southern Cape Cod, Nantucket and Martha’s Vineyard, are both extremely dog-

friendly – on Nantucket, dogs can even take the shuttle to the beach.

The beaches of Rhode Island (**) are kept dog-free during the summer but if you

take the ferry to Block Island, dogs can enjoy the black sand beaches throughout the

year. In Newport, you can take your dog on the fabled Cliff Walk (poop bags are

provided at the trailhead) through the backyards of America’s rich and famous. The

hike begins at Bailey’s Beach, which welcomes dogs from Labor Day to Memorial

Day.

The sandy beaches of Connecticut (*) are not known for being dog-friendly. But

many aren’t that friendly to people either, with restricted access being common. If

your dog is hankering to try the benign waves of the Long Island Sound, stop in

Groton. Dogs are not allowed to experience America’s most famous beach at

Coney Island in Brooklyn.

The further east you go out on Long Island the more dog-friendly New York (**)

becomes but whether on the north shore or south shore you can find a place to get

your dog to the sea. Dog owners must pass on the prime destinations at Jones

Beach and Fire Island National Seashore until reaching the Hamptons, where the tails

of surf-loving dogs will start wagging. Many towns in the Hamptons offer dog-

friendly sand and at Montauk, on the very tip of Long Island, several beaches allow

dogs year-round, including Gin Beach on the Block Island Sound. The wide, white-

sand beaches of the Jersey shore are some of America’s most popular and there isn’t

much space for a dog to squeeze into in the summertime.

Most of the beaches in New Jersey (***), including the Sandy Hook Unit of the

Gateway National Recreation Area, open to dogs in the off-season. Summertime

visitors should take their dogs to Island Beach State Park, one of the last

undeveloped stretches at the Jersey Shore. Pets are allowed on the non-recreational

beaches in this ten-mile oasis. Dogs will never get to trot down the historic wooden

planks of the Atlantic City boardwalk, however – no dogs are permitted on the

beach or boardwalk of the Grande Dame of America’s seaside resorts. Dogs are also

not allowed anywhere in the Victorian village of Cape May but dog lovers can travel

south of town to Sunset Beach, a sand strip at the southernmost point of the Jersey

shore that is actually on the Delaware Bay. In the water offshore of “Dog Beach” are

the remains of the Atlantis, a unique concrete ship built to transport soldiers in

World War I.

Off-season, the sandy beaches in Delaware (****) are a paradise for dogs. Two state

parks, Cape Henlopen and Delaware Seashore, both welcome dogs between October

1 and May 1. During the summer season dogs can also share the beach with their

owners on select stretches of sand in Delaware state parks. In Cape Henlopen, the

80-foot high Great Dune is the highest sand pile on the Atlantic shore between

Cape Cod and Cape Hatteras. The concrete observation towers standing as silent

sentinels along Delaware beaches were built to bolster America’s coastal defenses

during World War II. Summer vacationers can take dogs on the Dewey Beach town

beach in the mornings and evenings. Along the Delaware Bay just north of Cape

Henlopen you can find several beaches that offer frisky wave action and wide swaths

of sandy beach – and best of all there are no restrictions against dogs on the bay

beaches.

The Assateague Island National Seashore is the prime destination for dog owners

heading for the beach in Maryland (***). The undeveloped dunesland permits dogs

year-round on the beach and in the campgrounds (but not on the short nature

trails). Keep your dog alert for the wild ponies that live on the island. Its neighbor to

the north, Assateague State Park, often celebrated as one of the best state parks in

America, is off-limits to dogs. If you are not roughing it on your trip to the Maryland

seashore, nearby Ocean City allows dogs on the beach and boardwalk between

October 1 and May 1. Traveling along the Chesapeake Bay, dogs are banned from

the thin beaches in Maryland state parks. Exceptions are the small beach in the

former amusement park at North Point State Park and the beach north of the

causeway at Point Lookout State Park.

There is plenty to like for beach-loving dogs in Virginia (***). Canine romps on the

clean, wide sands of Virginia Beach’s “Strip,” the commercial oceanfront from 1st

Street to 40th Street, can’t begin until the day after Labor Day but during the

summer dogs are allowed on residential beaches above 41st Street before 10 a.m

and afer 6 p.m. Dogs can jump in the ocean anytime at Cape Henry on Fort Story,

where the Atlantic Ocean meets the Chesapeake Bay. Fort Story is an active military

base, the only installation devoted to coastal operations, but its uncrowded, pristine

beaches are open to the public and dogs. Just to the west is First Landing State Park,

where canine swimming is allowed on unguarded sandy beaches. Check for seasonal

restrictions against dogs in these places. Just off-shore are views of the Chesapeake

Bay Bridge-Tunnel, one of the seven modern engineering marvels of the world. Each

span of the 17.6-mile crossing utilizes more than 2,500 concrete piles to support

the trestles.

Except for designated wildlife areas, dogs are permitted on the beach year-round

virtually everywhere on the Outer Banks in North Carolina (****). Cape Hatteras

Natonal Seashore has only four swimming beaches (in season) on its entire 70 miles

of protected coastline which leaves plenty of open sand for the dog to roam.

Seafaring dogs can reach Ocracoke Island and Cape Lookout National Seashore by

ferry or private boat for many miles of more undeveloped, dog-friendly beaches.

The northern part of the barrier islands has been rapidly developing in the past

decade but where you can still find access to the beach, unleashed dogs are sill

allowed year-round in towns like Duck and Corolla. Mainland North Carolina

beaches on Cape Fear are almost as dog-friendly; most swimming beaches restrict

dogs only during the day in the summer.

South Carolina (****) ranks among the most dog-friendly beach states on the

Atlantic seaboard. Get away from the people and commercial beaches and there is

plenty of unrestricted sand for dogs in the Palmetto state. Most of the smaller towns

allow dogs on the beach under voice control and only Myrtle Beach (from 21st

Avenue North to 13th Avenue South) bans dogs completely. One of the best places

to take dogs here is Hunting Island State Park. More than one million visitors

(human) come here each year, 85 miles south of Charleston, to enjoy three miles of

unspoiled beach.

Georgia (**) doesn’t sport much coastline and many of the beaches on Georgia’s

barrier islands and the Golden Isles are under control of resorts and most welcome

dogs except during the middle of the day in summer. Cumberland Island National

Seashore permits dogs but is accessible only by private boat. Savannah’s beach at

Tybee Island is closed to dogs.

Florida (*) ranks among the most dog-unfriendly of states. Entire counties and

regions ban dogs from the beach. There are so many prohibitions already against

dogs on Florida beaches that when they change, it is typically in favor of dog

owners. For the Atlantic beaches, the northeast part of the state around Jacksonville

(Amelia Island) offers some of the best beaches for dogs in the state but heading

south below Daytona, dogs are almost universally banned from the sand. Jupiter, on

the Treasure Coast, is one place you can find a break from the ubiquitous NO DOGS

ON BEACH signs. Fort Lauderdale has thrown dog owners a tiny bone – they have

set up a 100-yard long Dog Beach (at Sunrise and A1A) on Saturdays and Sundays

only from 3:00 to 6:00 p.m.

DOGS ON GULF OF MEXICO BEACHES (traveling East to West)

The Gulf Coast beaches in Florida (*) offer precious little for dog owners. Dogs were

once associated as closely with the Florida Keys as conch shells but today you have

to look hard for a beach to take your dog. Anne’s Beach in Lower Matecumbe and

Sombrero Beach in Marathon are two safe places. In Key West the “Dog Beach” is at

Waddell and Vernon avenues but there is really just enough sand to accomodate one

good beach blanket and the little amount of swimming available is treacherous over

coral outcroppings. On the Suncoast, seek out Bonita Beach Dog Park north of

Naples, the excellent Fort DeSoto Dog Beach and Park in St. Petersburg and the Dog

Beach on Honeymoon Island in the Dunedin area. Head for Franklin County, though,

where dogs are allowed on all the public beaches – and the only county in Florida to

allow dogs to run free. On the Florida Panhandle the Gulf Islands National Seashore

is the only national seashore that bans dogs completely. It is the same story in town

after town on the Gulf of Mexico across Florida. Near Panama City, dogs can reach

the water on Carrabelle Beach and Bruce Beach. At Saint Andrews State Beach, a past

winner of “The Best Beach In America,” dogs can hike the sandy nature trails and run

on the beach of the Grand Lagoon. It isn’t actually the Gulf of Mexico or the Best

Beach In America, but you can them from here.

For dog owners, Alabama (*) may as well not even have the few beaches it does on

the Gulf of Mexico.

In Mississippi (**) dog owners need to stay on the western coast in Hancock County;

dogs aren’t allowed around the populated Biloxi beaches.

People don’t seek out Louisiana (*) for its sandy beaches; most of the coastline is

made up of bayous. Grand Isle State Park is the only state park with access to the

Gulf of Mexico and dogs are allowed in non-swimming areas here.

In Texas (***), Padre Island is America’s longest barrier island and there is plenty of

room for dogs on its 113 miles of sand. At Padre Island National Seashore dogs are

allowed anywhere except on the deck at Malaquite Beach and in front of the Visitor

Center at the Swimming Beach. Galveston Island serves up another 32 miles of

mostly dog-friendly beach.

DOGS ON PACIFIC OCEAN BEACHES (traveling North to South)

Dogs on leash are allowed in all Washington (***) state parks, often on the beach,

but not in many swimming areas around Puget Sound. No dogs are allowed on

beaches in the city of Seattle. The uncrowded Pacific Coast beaches are some of the

dog-friendliest in America – even Olympic National Park, which bans dogs from

almost all of its 632,324 acres, opens some of its remote coastal beaches to dogs.

Dogs are allowed on almost all beaches on the Washington coast as long as they

remain out of the active swimming areas.

All of the beaches in Oregon (****) are public. You can step on every grain of

Oregon sand for 400 miles and, in the rare exception of a ban due to nesting birds,

your dog can be with you all the way. One beach dog owners won’t want to miss is

the Oregon Dunes National Recreation Area with its 40 miles of sandy shore. These

are the biggest dunes in the United States – as tall as 500 feet and reaching two and

one-half miles inland at their widest point.

Northern California (****) would get plenty of votes from beach-loving dogs for

having the best beaches in America. Only a beach here and there restricts dogs from

its sand on the North Coast. Even in the highly populated areas, concessions are

made for dog owners. In Marin County a “Dog Beach” has been set aside on the

north end of Stinson Beach and many towns allow dogs on the beach under voice

control. San Francisco ranks among the dog-friendliest of beach cities. Take your

dog to the Golden Gate National Recreation Area and have your pick of several

designated dog-friendly beach areas. At Baker Beach, dogs are allowed to romp off-

leash. Further down the coast, dog owners will want to visit the Monterey Peninsula.

Dogs are welcome to run on the Carmel City Beach and can slip into the water near

Monterey and Pacific Grove as well. At Big Sur dogs can enjoy one of the prettiest

secluded beaches on the coast a Pfeiffer Beach. Skip Santa Cruz and there are plenty

of opportunites to get your dog on the sand in California’s Central Coast, especially

on unnamed beaches.

Heading south on the California coast the water warms up and beach restrictions on

dogs increase accordingly. There is still sand time for dogs in Oxnard and Ventura

but things are getting bleak as dog owners reach Santa Barbara. In Los Angeles

County the beaches are for people. In Southern California (**), San Diego is the place

for sand-loving dogs. Several popular beaches have set aside “dog beaches” that

attract hundreds of dogs. Every day is a beach day for dogs in San Diego.

DOGS ON GREAT LAKES BEACHES (traveling West to East)

Possessing the largest surface area of any freshwater lake in the world, there is

enough water in Lake Superior (**) to easily fill the other four Great Lakes to

overflowing. Lake Superior is known for its cold water and rugged shoreline but

there are some sandy beaches scattered across its 300 or so miles of southern

shores. Other beaches are more of the cobble variety. Most of the shoreline is

sparsely populated which bodes well for finding a dog-friendly beach. In Michigan,

the Pictured Rocks National Lakeshore allows dogs on the beach from Twelvemile

Beach Campground to Au Sable Lighthouse and at Munising, dogs can dig in the

sand at Miners Beach. At Sand Point, dogs can play on the beach until the trail

begins to climb the cliffs. In Wisconsin, dogs are allowed on the beach in Ashland

and in Minnesota, dogs can swim in Lake Superior at Duluth’s Park Point Beach.

Dogs will have to admire the spectacular dunes and sandy beaches of the eastern

shore of Lake Michigan (**) mostly from the car as dogs are not allowed on Michigan

state beaches and most county and town beaches. In-season, the metropolises of

Indiana, Illinois and Wisconsin are even more restrictive. Chicago has recently gotten

its first official dog beach at Montrose Avenue. Belmont Beach is not an official

Chicago beach so dogs are allowed on this small patch of sand in a fenced area. In

nearby Evanston licensed and vaccinated dogs are allowed on Dog Beach but a

beach token is required for non-residents from May to October which costs $80 to

$100. Your best bets to dip into Lake Michigan, the only Great Lake totally within

the United States, are the national lakeshores and the state parks of Wisconsin’s

Door County. At the Indiana Dunes National Lakeshore dogs are restricted to the

easternmost beaches at Mt. Baldy and Central Avenue until October when all

beaches open to our four-legged friends. In the Sleeping Bear Dunes National

Lakeshore, dogs can swim in the waves of Lake Michigan backed by some of

America’s larges dunes on all beaches except Platte Point Beach, the D.H. Day

Campground Beach and the Manitou Islands. Dogs also cannot make the Dune

Climb up hundreds of feet of sand.

Lake Huron (*) features 3,827 miles of shoreline, characterized by shallow water and

many sandy beaches. None of this will matter much to your dog, however, since the

Lake Huron beaches in Michigan are mostly closed to him. Alpena is a rare

exception. Dogs are allowed on the resort destination of Macinac Island, however.

Although its shores are the most densely populated of any of the Great Lakes, there

is plenty of opportunity for a dog to explore Lake Erie (***). The smallest of the five

lakes, Erie waters average only about 62 feet in depth and warm rapidly in the

summer for happy dog paddling. Ohio, especially around Cleveland, is the most

restrictive of the Lake Erie states. Try some of the smaller town beaches in Ohio and New York, most of which permit dogs outside of designated swimming areas. Some

of the best Lake Erie beachfront is in Presque Isle State Park, the most-visited state

park in Pennsylvania. Your dog can can hike the sandytrails past the swimming

beaches and enjoy the waves on the long, unsupervised sretches on the northern

end of the peninsula.

Not many people have settled most of the hundreds of miles of shoreline of the

south side of Lake Ontario (*) in New York. There aren’t many beaches and not many

bans on dogs – as long as they don’t try to swim with the humans.

Copyright 2006

I am the author of over 20 books, including 8 on hiking with your dog and the widely praised The Canine Hiker’s Bible. As publisher of Cruden Bay Books, we produce the innovative A Bark In The Park series of canine hiking books found at http://www.hikewithyourdog.com. During the warm months I lead canine hikes as tour leader for hikewithyourdog.com tours, leading packs of dogs and humans on hiking adventures. Tours, ranging from one-day trips to multi-day explorations, visit parks, historical sites and beaches. My lead dog is Katie, a German Shepherd- Border Collie mix, who has hiked in all of the Lower 48 states and is on a quest to swim in all the great waters of North America – [http://web.mac.com/crudbay/iWeb/Katies%20Blog/Katies%20Quest.html]. I am currently building a hikewithyourdog.com tours trailer to use on our expeditions and its progress can be viewed at [http://web.mac.com/crudbay/iWeb/Teardrop%20Trailer/Building%20A%20Tour%20Trailer.html].

Camps often focus on specialties that include: adventure, art, computer, dance, music, religion, horse riding, sports, theatre, and many others. There are camps with activities as traditional as model rocketry and riflery, to those nontraditional as aviation, computers, language studies, golf, martial arts or community service. Many kid campers are enrolled in summer camp by their parents early in the year, thus camps fill up quickly.

There are popular overnight summer camps in every state in the U.S. and every province in Canada; there are camps in the United Kingdom, Australia, New Zealand and just about every country in the world. Basically, if you can think of any subject of interest, there’s probably a camp that specializes in it. Beyond the traditional sports – baseball, softball, basketball, soccer, tennis, football, and more – there are camps for outdoor enthusiasts that can offer horseback riding, hiking, camping, fishing, and even rappelling.

Overnight summer camp is also known as a sleepaway camp when campers spend their nights at the camp; some camps do allow both daytime and overnight campers. There are four basic types of camps to choose from for your child: day programs, sleepaway or overnight summer camp, day programs with trips, and special needs camps. Planning early is important; you should be diligent in your efforts to visit camps during the peak season to make plans in advance of the next camping year.

Most camp counselors are in their late teens or early twenties and are high school and college students on their summer break. Visit the camp; you can view campers and counselors in their element, witness activities as they occur, and just obtain an overall feel of the camp, something that cannot be accurately experienced when the camp is closed. The reputation of an overnight summer camp can also be determined by asking what percentage of counselors returned from the previous year.

College credit courses are very popular at overnight summer camps that typically offer students the opportunity to explore a pre-college experience; usually, students entering grades 10 through 12 stay in college dormitories and attend summer classes run by the college faculty. Try to determine whether the director incorporates a similar philosophy to running the camp as you do in parenting your child or children. Non-profit camps often range from $1200 to $3000 for four weeks and $2500 to $5000 for eight weeks.

Four weeks at a good private overnight summer camp or sleepaway camp will cost anywhere from $3500 to $6500, and eight weeks will range from $4000 to $7000. Some camps are often called adventure camps – having a very specific theme or interest; many of these programs emphasize skill development and personal growth through the adventures the offer. Camps should have at least a 40% to 60% return staff ratio, which shows that the camp is seen as a good place to spend a summer.

Get to know the camp director from an in-person visit to your home if possible, phone conversations, email or other correspondence. Camp tuition can be expensive; similar to travel insurance, there are now insurance policies for families sending their children to overnight summer camp to cover last minute cancellations, homesickness, medical emergencies and emergency evacuations. Check the camper-counselor ratio to determine the number of campers for each counselor.

If you think your child may not be ready for a sleepaway or overnight summer camp, choose a local camp in case you end up having to make a late night pickup in the event he or she gets homesick. Think about what you and your child hope they’ll get from going to camp. Overnight summer camp is often the first time that most children spend a long period of time away from home. Typically an overnight summer camp experience will leave a lot of wonderful memories for the child or teen camper.

For more information on choosing the best overnight summer camp and finding the best sleepaway or overnight summer camp online and offline go to http://www.OvernightSummerCamp.biz a nurse’s website specializing in overnight summer camp tips, help, facts, free tuition resources, including information on overnight summer camp reviews

Are you looking for a car, with a sporty look, but don’t want to spend buckets of cash on a sporty automobile that tends to be very expensive for the pocket, then you should think about a hybrid sports car. These vehicles are very different from a normal sports vehicle. The normal sports car is not very fuel efficient and after spending a fortune to own a sporty car, you also have to spend heavily on the fuel as well. To overcome all your problems, various companies have invented hybrid sports cars. Generally it is believed that hybrid cars are not very fast on the road, but these hybrid cars were designed keeping all these factors in mind.

The hybrid sports car was made by taking various important factors into account. The first factor is the fuel efficiency factor. There are people who wish to buy a trendy automobile, but the factor that refrains them from doing so, is the heavy amount of expenditure of fuel and insurance. Most sporty vehicles have large motors and a sleek body to support their extreme output for high speeds. The reason for this is these automobiles use enormous amount of fuel because their engines are very heavy. But a hybrid sport car was designed to overcome this drawback. These hybrid cars have a comparatively light body and smaller engines. With this kind of structure and engine the hybrid cars prove to be very efficient fuel users. Again the other factor which would concern the prospective buyer is the comparative slow speed of hybrid cars. This factor has also been given consideration and hybrid sports cars have a feature of fine speed attached to it. The hybrid sports cars are also eco- friendly, this means these cars do not emit harmful gases which cause global warming. By using such cars we can assure a better future and a cleaner environment for the coming generation. The fact that hybrid cars are half battery operated makes these cars a good option with people opting for fuel efficient automobiles.

It is believed, that the biggest drawback with hybrid sports car is the cost factor, but if we compare the cost and fuel efficiency then we see that these vehicles would provide us with more long term benefits then a non hybrid car. There are many advantages attached to these hybrid cars. This is a car which can fulfill all your dreams. The car of tomorrow is here. This car holds all the aspects of a good sporty vehicle. It will provide you with assurance of quality and money. There are very limited manufacturers like Toyota, Honda etc which are manufacturing hybrid sports cars. The fact is that, if more of these cars would be in demand then the supply would also increase which would eventually reduce the cost factor. It is very important for the people to know the various positive aspects of these cars. Every now and then there are more features added to these cars. They are not only beautiful, trendy, smart and elegant but also hold all the attributes to be called the car of the next generation. There is a car available in the market which would satisfy all your desires of owning a sporty car and that is hybrid sports car.

If you have been looking into buying a Hybrid Sports Car. Feel free to have a look at our definitive guide to hybrid cars. Be sure to go here if you want to turn your current vehicle into a Hybrids Sports Car.

Visit Hydrogen Fuel Cell Technology for more free information on hybrid cars.

PHP Development

PHP is an abbreviation of hypertext processor. It is a computer language used to build websites and small applications. PHP language is the basis of PHP website development. PHP is an open source language which is used for developing and designing web pages. When any language is open source, it means that using it and its application is free of cost. You can use PHP development without paying anything to its developers. PHP is a widely used scripting language that are used to create dynamic web pages. It is a general purpose programming language and the code is analyzed and executed by interpreter utility.

Benefits of development in PHP language:

• PHP is an open source language
• PHP development offers best performance at low cost which is very good for dynamic web pages.
• Coding in PHP is very simple and easily understandable.
• PHP language syntax is similar to those of C and C++ languages.
• The framework and structure of its internal designing is very good.
• It is easy to navigate through a PHP developed website
• PHP is an robust and extensive language
• Any changed in the site during or after developing phase can be easily made.
• With the use of PHP Development Company, website can be made rich in terms of functionality. It makes your site more interactive by through scripts.
• It run on almost every operating systems such as Windows, Linux and Unix
• PHP web development is comparatively very cheap and is affordable for small scale businesses and industries that do not require much of security.

PHP is used in some of the core areas such as:

• Custom web development
• Ecommerce solutions
• Database driven websites
• Websites with dynamic pages

Austin Smith works for a web development company where you can get various web development services from the php website development company. It also provides custom software development and content writing services.

Certainly enjoying movies at a theater is a unique experience. From the towering screens to the Dolby Digital DTS sound systems, the wow factor of a theater can’t be matched. However, due to convenience and affordability, enjoying movies at home whether on a PC or a big screen plasma display is the more typical scenario for the majority of movie fans. The options for obtaining and viewing movies at home have certainly expanded in the past decade with the introduction of online movie rental and movie download services in addition to the more traditional offerings provided by local video stores as well as live and pay-per-view television.

For film fans on a budget, enjoying more movie viewing per dollar justifies a quick look at some of the options.

Hands down, enjoying movies on live television, whether cable, broadcast, or satellite TV, is the most economical option. The selection viewers have to choose from is significantly limited by the programming schedule but there is no cost beyond the typical monthly fee for any premium packages. Another cost free method of enjoying movies is as simple as a visit to the local library. Public libraries loan out not only books and CDs but movies on VHS and DVD as well. Although the selection is somewhat limited, the price is right.

Coming in second, online movie rental has the potential to provide more movie entertainment for the dollar than other paid services. As an example, Netflix offers numerous plans but their most popular plan allows users to have up to 3 movies out at a given time for $17.99 per month. If a typical user views only 6 movies in a given month this would average out to $2.99 per movie. The price per movie could potentially be less for those who view more movies throughout the month; for instance the price per movie would drop to $1.99 if 9 movies were watched throughout the month. Making the value of online movie rental services even greater is the huge selection offered; in the case of Netflix, users can select from over 75,000 titles.

Movie download services and renting at the local video store are probably equivalent in pricing. Movielink rental pricing for instance starts at $1.99 and goes upward to $4.99 while many video stores have rentals from $2 to $5. The selection of movies is currently somewhat greater at local video stores; perhaps 10,000 to 15,000 titles to choose from versus fewer than 10,000 with most legal movie download services. However, the future may hold a different picture as online movie download services are providing larger libraries over time as they acquire more films.

A bit more expensive are the pay-per-view movies made available by most cable and satellite TV providers. With costs averaging around $3.99 to $4.99 their pricing is reasonable but can become significantly more costly than other services if more than one or two movies are viewed over the course of a month. In addition, the pay-per-view offerings are often restricted to one or two dozen movies at any given time based on the programming schedule for a given month.

Luckily whether considering movie downloads, online movie rental services, use of the local video store, or pay-per-view, movie fans are able to enjoy the services risk free. Movie download services, video stores, and pay-per-view are charged on a per movie basis with no ongoing commitment to purchase more movies. Likewise, although online movie rental programs charge a monthly fee, services such as Netflix require no commitment to continue the program and no cancellation fees to discontinue.

From live television and pay-per-view to movie downloads, online movie rental, and video stores, movie lovers should be able to discover a movie service that offers the films they love at a price they can afford. Which option best meets their budget will depend on the number of films they tend to view per month and how wide of a selection they need to find the entertainment they want.

The author and webmaster of http://www.homemedias.info, Christine Peppler invites readers to discover more information about movie downloads, online movie rental, and satellite TV through information available on her website.

There was a time, in the not so distant past, when a trip out to your local video store with the family was a weekly or monthly treat. If you were fortunate enough to have a bigger video rental store that had multiple copies of new releases and thousands of DVDs on hand, there was a good chance you could find movies to suit everyone. But a few things have happened since those days that have rendered video rental stores all but obsolete.

For starters, big box outlets such as Blockbuster have been driven out of the bricks and mortar video rental business to seek salvation online. For most of us, our video stores are nothing more than corner convenience stores with a few hundred movies on hand at any time. Space is at a premium for these guys so they can only afford to have a few copies of new releases along with a smattering of older movie rental titles on hand at any time. It’s a bit frustrating to drive out only to find the movie you had your heart set on is always out.

In addition, next day returns and the inconvenience that it implies, usually finds us racking up late fees that often would have worked out cheaper for us if we’d bought the DVD instead. And what if you’re heading out on a road trip or to the cottage for a weekend – 24 hour rental periods just don’t cut it for a lot of us. And what about the actual rental fee? $3 or more per movie rental? Everyone with a cable or satellite subscription has access to pay-per-view movie rentals, and the concept is quite sound. The downside is that typical pay-per-view rentals cost $5 or more. I’m not sure the convenience is worth that much more.

Maybe it’s time you rent movies online!

Why? Well, rather than run on about online movie rental and why it’s the right option for you, allow me to state my case with the following list of 10 Reasons It’s Time For You To Rent Movies Online!

1. Selection. If you rent movies online from instant movie streaming or DVD by mail providers, you will generally have access to anywhere from a few thousand up to 80,000+ movie and TV titles to choose from. Your local video store probably can’t hold a match to that kind of selection.

2. Availability. In all but a few rare exceptions, the movie you want is always available. Most DVD by mail services have hundreds of copies of individual movie titles on hand. Instant movie streaming services like Netflix have no limitation on how many subscribers watch individual movie titles. If you rent movies online, your favorites are almost always available.

3. Savings. When you rent movies online from DVD by mail services, they typically have subscription plans that allow several DVD rentals, some even unlimited, per month for monthly fees as low as $5.95. Even if you only rent movies online only twice per month, you are already ahead. With instant video streaming services, typical plans run from about $8+ per month or, if you opt for a per rental provider such as iTunes or YouTube, you will typically pay $0.99 – $3.99 per online movie rental. Though the latter may be close in price to what you are currently paying at your local video store, you need to factor in both points 1 and 2 (Selection, Availability) and, more importantly, point 4 which is “Convenience”.

4. Convenience. Your local video outlet or convenience store will never be as easy for you as when you rent movies online. Bottom line – shopping for an online movie rental from your computer, tablet or TV means you never have to leave the house for movie night again. And online movie rental providers are open 24/7 which means, you can rent movies online anytime you want, day or night, from just about anywhere. Instant video streaming services allow you to choose a movie and start watching right away. DVD by mail services will deliver movies to your mailbox, for free, within 1 – 3 days.

5. No late fees – ever! This is a big one for me and perhaps for you as well. When you rent movies online from instant video streaming services you generally have up to 30 days to start watching your movie and 24 to 48 hours to watch it as often as you like. After that period has elapsed, the rental is automatically deleted from your rental library. If you rent movies from an unlimited subscription provider such as Netflix then there is no limitation on the number of times you watch a movie and you never have to remember to return it. On the DVD by mail side, they don’t have due dates or late fees. Instead, they usually put a cap on how many DVD movies you can rent at one time. You can hold on to them for days, weeks or months and send them back when you are done. This is especially handy when renting children’s movies as, we all know, they could watch the same movie several times a day for days on end.

6. Browsing. Your local video store will generally have a wall or section devoted to new releases. The rest of their catalog will either be organized alphabetically or by genre or not at all. Browsing for movie titles can take hours if you’re undecided. When you rent movies online, all providers offer easy to use websites that allow you to search for movies alphabetically, by genre, by year, by director, by actor, by rating and more. Picking a movie to watch online is a cinch.

7. TV Shows and special genres. I know this kind of falls under “Selection” but the fact is, most smaller video stores just don’t stock Seasons of your favorite TV shows. And they generally don’t carry much in the way of Foreign Language films, Documentaries or more obscure movies.

8. Interactive features. One nice thing about online movie rentals when browsing your provider’s website is the ability to watch trailers, read viewer reviews and many also offer a suggestion feature that will provide you with similar titles for you to check out.

9. Flexibility. When you rent movies online for download or to watch instantly, you have a myriad of options as far as devices go. You can watch on Internet enabled TVs, BluRay players, gaming consoles such as Wii – Xbox – PS3, PC, Mac, tablets and other handheld devices. Granted, not all services allow you to stream on all of these devices, but you definitely aren’t limited to just watching on your TV.

10. Options. Most small towns or neighborhoods may only have a few video rental stores for you to choose from and most with more or less the same selection and pricing. When you rent movies online, you have more options at your disposal. You are free to choose a DVD by mail or instant movie streaming provider and if you don’t like their selection or service you can try out a host of other providers. None of them have long term contracts to bind you to their service.

And, although this is supposed to be a list of 10 reasons to rent movies online, here is one more. Many online movie rental services offer free trial periods from 2 weeks to 1 month so you can test out whether or not you like the service.

For help on choosing the right service for you to rent movies online, visit RentFilmOnline.com.

Marc Roberge is a Computer Sciences educator, business owner and web master. You can find him at dodisdodat.com.

If you have ever driven through a campground and seen families having great fun camping together and thought, “that looks that a great family activity”, you are right! Camping is one of the most wholesome, fun, affordable and bonding experiences a family can get into. But if you have driven along looking at all the equipment and skills needed to learn camp and thought, “I can never learn to do all of that”, you are wrong. It really isn’t that hard to learn to camp and every step along the way is lots of fun for everyone.

So how do you get started learning to camp? There is no question that there is some equipment involved and learning to set up a camp, use your gear to enjoy a night of eating and sleeping in the open spaces and then get home safe and sound requires a bit of a learning curve. For many parents that want to start camping to give their children those experiences, the idea of buying all that equipment is intimidating. And you don’t want to get the wrong equipment and then have to buy it all over again. Those kinds of mistakes can kill your enthusiasm for expanding your camping hobby into a passion for camping.

So one of the best ways to learn to camp and to try out camping equipment is to camp with someone who is good at it. Many experienced camping families have excess equipment or know other families who will loan you equipment to try out on your first camp out. If one of your friends or friends of your children are experienced campers, you will find them to probably be evangelistic about it and happy to let you tag along on their next camp out to show you the ropes. If they can help you borrow some equipment, you can learn to use it and try out different camping options so when you are ready to buy your own equipment you already know what you like and don’t like.

Another great way to get some camping experience without buying a thing is to get involved in camping organization. If you have children, the Boy Scouts and Girl Scouts are organizations geared for building life skills in children and who are heavily dedicated to camping. Most scout troops have an extensive arsenal of camping gear and the leadership are almost always seasoned campers with a flair for teaching.

It is the mission of the scouts to train new recruits in the fine points of camping so you can tag along on some camp outs and learn some great camping skills. Also scouts actively encourages parent involvement so dad and mom can learn to camp right along with their children. Who knows but you may get involved with the scouts just to harvest some camping skills and find yourself hooked and becoming life long Boy or Girl Scout enthusiasts. There are worse things children or a whole family can be involved in for sure.

After getting some exposure, you will want to think through what kind of tents, sleeping bags and other camping gear you will want to buy as you launch your family camping hobby. Many two-man tents are economical and easy to transport, put up and break down. But if you are going to have the entire family in one tent, you may want to look into a larger family tent that mom and dad can stand up in and that provides plenty of room for gear and children as well. But look ahead in your camping life. As the children grow older, they may want to move out into their own tents to think of how your first starter tent will fit into the larger scheme of camping as you grow in your camping ambitions.

Another consideration is whether you will need electricity and water facilities at the camp grounds you visit or if you will provide for those things yourself. Many beginning campers prefer to use electricity and water hook ups to make it easier on parents who are learning the tricks of the trade of camping. But remember to take extension cords and water hoses so you can bring those resources into camp and even right into the tent with you.

Also think about the space in your vehicle for camping gear and how you will transport your new gear to and from camp. You probably don’t want to buy a vehicle just for camping at first so learning to pack light and only take what is needed will be an important skill for you throughout your camping career.

Take it slow as you learn each new method of camping and begin to use new tools that you see other campers use. One way to slowly expand your camping gear is to plan to buy one new piece of camping equipment each season so you find your knowledge and skills at using that new gear grow at a steady pace as well.

Take it slow in how ambitious you get in your camping plans. Don’t drive two days to the deep mountains and take on a primitive camping adventure if you are new to the sport. Start out with one night camp outs close to home. Yes, your first camp out may even be in your back yard so you can do a trial run with your equipment but be close enough to run inside if things go wrong. Then slowly expand the number of nights you are out and how far away from home you get.

You will find camping to be an addictive passion and it’s an addiction that you will be glad your family got hooked on. By using some common sense and developing your skills steadily, you can expand your vision and take on more and more aggressive and ambitious camping adventures over time. Then when you have graduated from beginner camper to seasoned old pro, you will look back at your progress and get some real gratification that you took on something new and made it your own. You will be proud of yourself and your kids will be proud too because they will have a love of camping that will serve them for the rest of their lives.

Gray Rollins is a featured writer for CampingEarth.com – your complete resource to camping. If you’d like to learn more camping basics, please visit us. Also, be sure to check out our comprehensive guides such as the complete guide to popup campers.